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Agency Interviews

How Luke Truetken Scaled His Agency to $110K MRR by Going All In on One Niche

Luke Truetken didn’t scale his agency by chasing more opportunities. He scaled by eliminating distractions and going all in on one niche. After years of running both a landscaping company and a generalist agency, Luke realized that trying to balance too many things was slowing down growth instead of accelerating it. You can watch the full interview here: https://www.youtube.com/watch?v=rDHhZlBsy0E The…
Josh Nelson
May 15, 2026
Agency InterviewsVideos

How Niching Down Helped Josh Stockel Scale to $100K+ MRR

From Side Hustle to Scalable Agency Josh Stockel didn’t start in digital marketing with a grand vision. After selling a pie shop and stepping into a Chamber of Commerce role, he needed additional income and turned to marketing as a side hustle. What began with social media services for local businesses quickly evolved into something bigger. But like many agency…
Josh Nelson
May 7, 2026
Agency Growth

If We Had to Start Over Tomorrow, Here’s What We’d Do First

What would you do if you had to rebuild your agency from scratch today? No referrals. No audience. No existing clients. Just your experience and the opportunity to start over. That’s exactly what we unpack in this episode of the Scaling Together Podcast. They break down the first moves they would make, the mistakes they would avoid, and how they’d…
sitemanager
April 29, 2026
How to Get More Clients for Your Marketing Agency Landing Clients

How to Get More Clients for Your Marketing Agency

Most agency pipelines are broken. Not because the tactics don't work. Because the agency doesn't have clear positioning, so every tactic has to do the convincing that positioning should be doing. You can run cold email all day. If your pitch lands at "we do marketing for small businesses," every prospect's response is "what kind of marketing, for what kind…
Josh Nelson
April 24, 2026
How to Grow a Digital Marketing Agency to 7 Figures Agency GrowthScale A Digital Marketing Agency

How to Grow a Digital Marketing Agency to 7 Figures

Our agency, Plumbing & HVAC SEO, generates over $7 million a year with a team of 47 full-time employees, 97%+ client retention, and a place on the Inc 5000 multiple years running. I work 35-40 hours a week. I take real vacations. I'm home for dinner. That's not a humblebrag. It's the point of this article. Most agency owners hit…
Josh Nelson
April 24, 2026
From $99 Clients to $100K/Month: How Matt Foreman Scaled by Niching Down Agency InterviewsVideos

From $99 Clients to $100K/Month: How Matt Foreman Scaled by Niching Down

In this episode of the Seven Figure Agency Podcast, we  sat down with Matt Foreman, founder of LA Lawn & Land Marketing, to unpack how he scaled his agency past $100K/month in recurring revenue. Matt’s story is one most agency owners will recognize. He started out as a generalist, taking on any client he could get, charging low monthly fees,…
Josh Nelson
April 17, 2026
How Pam Mashburn Scaled to $4M by Niching Down and Building a Full-Funnel Agency Agency InterviewsVideos

How Pam Mashburn Scaled to $4M by Niching Down and Building a Full-Funnel Agency

Most agencies think growth comes from doing more. More services, more industries, more complexity. Pam Mashburn found the opposite. After running a successful generalist agency, growth started to feel heavy. Too many industries, too many variables, and a team constantly resetting for every client. So she made the shift most avoid. She niched into HVAC and everything started to change.…
Josh Nelson
April 15, 2026