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Agency Case Studies

Real agencies, real numbers, in their own words. Every story below is backed by a full-length filmed interview, not a paraphrased quote. All 50 stories below are Seven Figure Agency members who niched down, packaged a real offer, and built agencies that run without them.

50Documented member stories
30+Niches represented
360+Agency owners in the room

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Showing 50 stories

Sixteen of these members made the 2026 Inc. 5000. See the class of 2026 and what they do differently →

Luke Eggebraaten of Phaser Marketing

Excavation

Seven figures in about 2 years

Luke Eggebraaten

Niched to blue collar, then was told to go further. Chose excavation.

Read Luke’s story →

Travis Weathers agency growth case study

Moving Industry

$5M revenue this year

Travis Weathers

Travis Weathers had one moving company client and a testimonial he could use on every sales call.

Read Travis’s story →

Cris Rodriguez agency growth case study

Martial Arts & Jiu-Jitsu Schools

$30K to $72K/mo with 130 clients

Cris Rodriguez

Fixed her pricing, packaging, and numbers after COVID took 30% of her clients, then more than doubled Grow Pro Agency.

Read Cris’s story →

Austin Houser of Base Coat Marketing receiving his Seven Figure Agency award with Josh and Yesenia Nelson

Painting Contractors

-$2K to $89K MRR in 11 months

Austin Houser

Launched, then got a brain tumor diagnosis eight weeks later. Built it anyway.

Read Austin’s story →

April Edwards receiving her Seven Figure Agency award with Josh and Yesenia Nelson

Outdoor Living

$100K+ MRR

April Edwards

Twenty years a generalist. Chose deck builders, and got her first clients 15 minutes at a time.

Read April’s story →

Josh Crouch agency growth case study

Home Services Marketing

102 clients, about $4M ARR

Josh Crouch

Josh Crouch built Relentless Digital from a side hustle he ran on his lunch breaks into an agency serving 102…

Read Josh’s story →

Brady Sticker receiving his Seven Figure Agency award with Josh and Yesenia Nelson

Church Marketing

$175K+ MRR

Brady Sticker

Signed 108 clients in a single month serving churches, and crossed seven figures at 25.

Read Brady’s story →

Nick Hoard agency growth case study

Local services / urgent care marketing

$40K to $90K a month, 2X growth

Nick Hoard

Nick Hoard of Patient Care Marketing Pros packaged his services into three tiers and grew from $40K to $90K a month with a 99% retention rate.

Read Nick’s story →

Pam Mashburn receiving the Operational Excellence Award with Josh and Yesenia Nelson

HVAC

28 clients, $110K MRR

Pam Mashburn

Already had a $2M generalist agency. Niched into HVAC anyway and doubled the business.

Read Pam’s story →

Matt Foreman receiving his Seven Figure Agency award with Josh and Yesenia Nelson

Lawn Care

50+ clients, $100K+ MRR

Matt Foreman

Charged $99 a month and planned to sign a thousand clients. Rebuilt around one industry.

Read Matt’s story →

Kristian & Bryce agency growth case study

Dance Studio Marketing

113 dance studios served

Kristian & Bryce

Kristian and Bryce never danced a day in their lives.

Read Kristian’s story →

Tim Chermak agency growth case study

Residential Realtors (Real Estate)

$300K/month across 220+ clients

Tim Chermak

Tim Chermak built Platform Marketing into a $300K-a-month agency serving realtors nationwide, holding 1 to 2 percent churn for years.

Read Tim’s story →

Austin Irabor agency growth case study

Legal Marketing

$349K monthly recurring revenue

Austin Irabor

Austin Irabor was stuck.

Read Austin’s story →

Greg & Paolo Gullo agency growth case study

Asphalt Paving Marketing

$85K monthly recurring revenue

Greg & Paolo Gullo

Greg and Paolo Gullo ran a generalist agency for over a decade, taking on whatever business walked in the door.

Read Greg’s story →

Tim Brown agency growth case study

Roofing & Home Services

$500K+ monthly recurring revenue

Tim Brown

Tim Brown went to school for web design, cut his teeth at somebody else's agency, then spent three years…

Read Tim’s story →

Luke Truetken agency growth case study

Lawn Care & Landscape

$110K monthly recurring revenue

Luke Truetken

Luke Truetken sold a lawn care company at 22, bought into a generalist agency, and watched COVID cut it in half…

Read Luke’s story →

Matt Plapp agency growth case study

Restaurants

1.9% revenue lost to churn this year

Matt Plapp

Matt Plapp built Restaurant Marketing That Works into a 300+ location agency and held client churn to just 1.9% a year.

Read Matt’s story →

Tyler Williams agency growth case study

Plumbing Marketing

$160K monthly recurring revenue

Tyler Williams

Tyler Williams bought his boss's print, radio and TV shop in Fairbanks, Alaska, watched those budgets shrink,…

Read Tyler’s story →

Ashley Bissing agency growth case study

Cleaning & Lighting

$110K monthly recurring revenue

Ashley Bissing

Ashley Bissing didn't pick the trash can cleaning niche.

Read Ashley’s story →

Billy Sticker agency growth case study

Chiropractors

180+ clients, $120K-$130K a month

Billy Sticker

Billy Sticker built ChiroCandy to 180+ chiropractic clients and over $120K a month by charging half what competitors charge.

Read Billy’s story →

Alex Danner agency growth case study

Fence & Deck Contractors

$160K monthly recurring revenue

Alex Danner

Alex Danner started out as a software engineer building custom apps, drifted into websites and then SEO, and…

Read Alex’s story →

Kelsey Outram agency growth case study

Auto Repair Shops

$128K monthly recurring revenue

Kelsey Outram

Joined Seven Figure Agency in mid-2021 with a small book of auto repair clients and built one of the fastest growing agencies in the program.

Read Kelsey’s story →

Sean McMeen of Vinnie Mac Restoration Marketing

Restoration

$15K to $110K MRR

Sean McMeen

Got the niche wrong once, changed it again, and refused to sell leads.

Read Sean’s story →

Barry Nix agency growth case study

Garage Door & Gate Companies

About $93K monthly recurring revenue

Barry Nix

Garage Door Domination serves garage door, garage floor, storage and gate companies across residential and commercial work.

Read Barry’s story →

Wesley Smith agency growth case study

Tree Service Companies

$65K monthly recurring revenue across 50 clients

Wesley Smith

Wesley Smith rebuilt Tree Service Digital after losing his biggest client into a 50 client, $65K a month agency for tree companies.

Read Wesley’s story →

Monica Hemingway agency growth case study

Tree Care

$85K MRR

Monica Hemingway

Monica Hemingway of Tree Care Marketing Solutions grew from $35-40K to $85K in MRR after joining the Seven Figure Agency group.

Read Monica’s story →

Josh Stockel agency growth case study

Land clearing, excavation, demolition & site prep

$43K to $118K/Mo MRR

Josh Stockel

Josh Stockel of Blue Goat Land Leads niched into land clearing, growing from $43K to $118K/mo with 95 to 97% client retention.

Read Josh’s story →

Jay Berkowitz agency growth case study

Law Firms / Legal Marketing (Personal Injury)

50 clients, TITAN level (double seven-figure agency)

Jay Berkowitz

Jay Berkowitz of Ten Golden Rules niched into law firms and reached Seven Figure Agency TITAN level with a monthly webinar and Google-only focus.

Read Jay’s story →

Tony Ricketts agency growth case study

Lawn & Landscape

2X recurring revenue since February

Tony Ricketts

Tony Ricketts of Lawnline Marketing cut off project work and doubled his recurring revenue building a lawn care specialist agency.

Read Tony’s story →

Danny Barrera agency growth case study

Residential Concrete Contractors (home services)

$33K+/mo with 16 clients in year one

Danny Barrera

Danny Barrera niched Concrete Marketing Crew into residential concrete contractors and hit $33K a month with 16 clients in a year.

Read Danny’s story →

Alan Hillsberg agency growth case study

Funeral homes, cemeteries and monument companies (death care)

$81K/month, 71 clients, from a $600 deposit

Alan Hillsberg

Alan Hillsberg borrowed $600 to niche into funeral homes, building Funeral Marketing Services to 71 clients and $81,000 a month.

Read Alan’s story →

Jason Call agency growth case study

Handyman marketing (home services, small family-owned handyman businesses under $500K revenue)

~400 clients, ~$92K MRR, 97.5% retention

Jason Call

Jason Call built Handyman Marketing Pros to 400+ clients and $92K MRR at 50%+ profit margin on a $300 to $500 a month niche offer.

Read Jason’s story →

Brayden Fielding agency growth case study

Tree Service

$65K to $171K/mo in eight months

Brayden Fielding

Niched into tree service, pivoted to direct mail, and built an outbound machine on a nine-person team.

Read Brayden’s story →

Cohen Wills and Justin Kane receiving their Seven Figure Agency award

Cleaning Industry

$8K to $123K MRR

Cohen Wills & Justin Kane

A CPA whose dry cleaner went to zero in COVID. Nearly sold the agency at $8K a month.

Read Cohen’s story →

Ricky Shockley of Med Spa Magic Marketing

Med Spas

12 to 40 clients

Ricky Shockley

Called it an agency, but in hindsight it was just his job. So he rebuilt it.

Read Ricky’s story →

Samuel Klein agency growth case study

Commercial Cleaning

$104K monthly recurring revenue

Samuel Klein

Samuel Klein moved to the US from Venezuela, started as a generalist, and crashed twice before he ever heard of…

Read Samuel’s story →

Alec Littlejohn agency growth case study

Gym & Fitness Studio Marketing

$91K monthly recurring revenue today

Alec Littlejohn

Alec Littlejohn and his business partner Derek started with a Tai Lopez course and a free 30-day offer to gym…

Read Alec’s story →

Duncan Metz and Benjamin Major agency growth case study

Manufactured Housing

$100K+ monthly recurring revenue

Duncan Metz and Benjamin Major

Duncan Metz was quietly backing away from agency life.

Read Duncan’s story →

Seth Van Dale and Nicholas Cormier agency growth case study

Home Builder Marketing

$200 → $100K+ monthly recurring revenue

Seth Van Dale and Nicholas Cormier

Seth Van Dale and Nicholas Cormier ran a generalist agency for years, taking any client who would pay, on the…

Read Seth’s story →

Will Hanke agency growth case study

Window Treatment Contractors

$50K a month across 32 clients

Will Hanke

Broke a 15-year plateau by niching into window treatment companies after two decades as a generalist, and stopped taking anyone with a credit card.

Read Will’s story →

Azhar Siddiqui agency growth case study

Agency Staffing

Just shy of $200K a month

Azhar Siddiqui

Azhar and his brothers built RepStack into a 200-person offshore talent company serving more than 500 marketing agencies.

Read Azhar’s story →

Shane Simmons agency growth case study

Dental Practices

98% client retention

Shane Simmons

Crimson Media Group focuses exclusively on dental practices and treats retention, not acquisition, as the growth engine.

Read Shane’s story →

Shawn Tiberio agency growth case study

Real Estate Investors

$92K MRR, 260+ clients

Shawn Tiberio

REI Toolbox went from struggling to clear $20K a month to serving more than 260 real estate investor clients with near-perfect retention.

Read Shawn’s story →

Chris Johnstone agency growth case study

Mortgage Lenders

600+ monthly clients

Chris Johnstone

Chris Johnstone rebuilt Connexion Incorporated after a Google penalty wiped out his leads, growing to 600 monthly mortgage clients.

Read Chris’s story →

Josh Konigsberg agency growth case study

Law Firms / Attorneys

5X growth in 28 months, $290K MRR

Josh Konigsberg

Josh Konigsberg took Law Firm Marketing Pros from about $70K to a projected $290K MRR in 28 months, earning 2021 Agency of the Year.

Read Josh’s story →

Mandeep Bala agency growth case study

Home Services (HVAC, Plumbing, Electrical, Garage Door, Tree Service, Pest Control)

$190K MRR / 80 clients

Mandeep Bala

Mandeep Bala took Grow Nearby to 80 clients and $190K MRR using monthly client visits, a weekly podcast, and zero cold outreach.

Read Mandeep’s story →

David Kauzlaric & Erich Schaefer agency growth case study

White label SEO, Google Ads, Facebook Ads & TikTok Ads for agencies

Multiple seven figures/year, zero team turnover

David Kauzlaric & Erich Schaefer

David Kauzlaric and Erich Schaefer built Agency Elevation into a multiple seven-figure white label agency with zero team turnover.

Read David’s story →

Bill Crawford agency growth case study

Basement waterproofing companies

$50K to $73K/mo, on pace for $83K

Bill Crawford

Bill Crawford of Rainmaker for Contractors grew to $73K/mo serving only basement waterproofing companies, half of lost clients return.

Read Bill’s story →

Nick Williams agency growth case study

Local childcare / daycare businesses

$105K monthly recurring revenue

Nick Williams

Nick Williams fixed his own daycare’s marketing, then built Child Care Business Growth into a $105K/month agency serving childcare businesses.

Read Nick’s story →

Jim and Brian agency growth case study

Roofing contractors

$56K MRR / 28-29 clients in 15 months

Jim and Brian

Jim and Brian of Roofer Marketers went from a failed pay-per-lead partnership to $56,000 in monthly recurring revenue in 15 months.

Read Jim’s story →

What they say about the room

“We have life before Josh Nelson and life after Josh Nelson. That’s how much you have impacted us.”

Azhar SiddiquiRepStack

“You’re only one JV away from a seven-figure agency. That was really true for us.”

Pam MashburnExplore HVAC

“We give results, not reasons.”

Cris RodriguezGrow Pro Agency

“Success leaves clues. You don’t have to figure all this stuff out yourself.”

Jay BerkowitzTen Golden Rules

“Now we get to grow in a very intentional way. We get to pick and choose our clients.”

Matt ForemanLawn Land Marketing

“I don’t think you can really lose unless you just don’t do the work.”

Wesley SmithTree Service Digital

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Every agency on this page started somewhere less comfortable than where they are now. The difference was a roadmap and a room.

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